Privacy Policy

For Guam Reef Hotel (hereinafter referred to as “our company”), information that can identify customers and other people connected to our company, i.e. personal information, is an irreplaceable and important asset. Furthermore, society demands that this important personal information be kept confidential and handled accurately and safely. In order to meet such social responsibilities, based on the spirit of the HIS Group Corporate Code of Conduct, we will comply with laws and regulations regarding personal information protection and protect personal information appropriately in accordance with the following basic policy.We will promptly respond to requests for disclosure of personal information from individuals, as well as complaints and inquiries.

1. We handle personal information within the scope of the clearly stated purpose of use and take measures to prevent its use for any other purpose. Furthermore, we will not disclose or provide personal information provided to us to third parties unless we have the consent of the person in question or there is a legitimate reason for doing so.
2. We will comply with the Personal Information Protection Law and other related laws, regulations, national guidelines and other standards. We will also establish a personal information protection management system, make it known to our executives and employees, strive to ensure thorough compliance, and continue to improve it to maintain the best possible state.
3. We will store and manage personal information appropriately and carefully, and strive to implement appropriate and reasonable safety measures from both technical and administrative standpoints in order to prevent the risk of leakage, loss, damage, etc., and will continually review these measures. In the unlikely event that personal information is leaked, lost, or damaged, we will promptly notify the individual and take appropriate response and corrective measures.
4. We will promptly respond to requests for disclosure of personal information from individuals, as well as complaints and inquiries.

2. Acquisition of personal information from customers

2-1. Acquisition of personal information
When you use our services, we may obtain personal information from you as described in “2-3. Types of personal information obtained by our company.”

2-2. How to obtain
We will acquire personal information in the following ways when conducting transactions related to our facilities (accommodation, banquets, food and drink, bathing, merchandise sales, provision and sale of other incidental products, holding events, provision of other services, etc.) and other transactions.

1. Acquired directly from the person
   Telephone, written documents (including electromagnetic records), business cards, verbal communication, internet, tablet, scanner, automated check-in machine, etc.
2. From a person who has been duly authorized by the person himself/herself.
   Reservations, introducers, accompanying persons, travel-related businesses (including travel agencies, travel service arrangers, accommodation reservation site operators, etc.)
3. Obtained from publicly available sources
   such as newspapers, the Internet, telephone directories, publications and other books

2-3. Types of personal information acquired by our company
The personal information we collect may include your name, place of employment, home or work address, email address, telephone number, fax number, date of birth, gender, passport number, facial recognition and other biometric data, as well as requests regarding guest rooms and other information to accommodate special requests, and information regarding your previous and subsequent accommodation locations as stipulated by laws, regulations, etc.

2-4. Refusal to provide personal information
You can choose whether or not to provide your personal information to us. However, if the personal information you do not provide is essential for the provision of the accommodation services or other products and services you have applied for, please note that you may not be able to use our accommodation services or other products and services.

2-5. Acquisition of information from minors
Our company does not intend or wish to obtain personal information directly from minors. If a minor provides us with personal information about family members or others without the consent of their guardian, please contact our office. We will deal with the personal information in good faith, including suspending its use and discarding it. However, if a minor wishes to use our facilities, please be aware that the personal information of the minor will be handled in accordance with this policy. Please be aware that if the information is essential for the provision of the service, you may not be able to use our accommodation services or other products and services.

3. Use of your personal information

3-1. Purpose of use of personal information
When using personal information of customers, we will use it only within the scope of the purpose of use clearly stated at the time of acquisition, and will never use personal information for any other purpose or beyond that scope.

3-2. Purpose of use of personal information acquired by our company
In principle, the personal information of customers that we acquire and hold is as follows:

1. To make reservations and use of our facilities, such as hotels, inns, restaurants, baths, and shuttle services
2. To provide various information and services regarding membership to our various membership organizations, etc.
3. To provide various information regarding our new facilities, campaigns, special offers, etc.
4. To respond to customer inquiries and requests for information
5. For sales activities, after-sales service, and marketing activities via mail, telephone, direct mail, e-mail, various social media, etc. in order to achieve the purposes of (1), (2), and (3)
6. For research and analysis of customer trends or sales method development, etc.
7. To respond to other matters incidental or related to our business

When using personal information for purposes other than those listed above, we will clearly inform the customer of the purpose and scope of use prior to the acquisition or use, and will only acquire or use the information with their consent.

3-3. Use of Cookies
“Cookies” are an Internet standard technology that identifies your computer. In our services, information about the pages you have viewed, collected using cookies, may be combined with information that identifies you as an individual and used as your information.
This information will be used within the scope described in “3-2. Purpose of Use of Personal Information Obtained by Our Company.” Depending on your browser, you may be able to change the settings to disable the cookie function, but as a result, you may not be able to use all or part of the services on the website.

4. Provision of personal information to third parties

4-1. Restrictions on provision to third parties
We will not provide or disclose your personal information to third parties except in the following cases:

1. When the customer’s consent has been obtained
2. When required by law
3. When it is necessary for the protection of a person’s life, body, or property, and it is difficult to obtain the individual’s consent
4. When it is particularly necessary for the improvement of public health or the promotion of healthy child development, and it is difficult to obtain the individual’s consent
5. When it is necessary to cooperate with a national government agency, local government, or a person commissioned by them in carrying out duties prescribed by law, and obtaining the individual’s consent is likely to impede the performance of said duties
6. When entrusting all or part of the handling of personal information to another person within the scope necessary to achieve a specified purpose of use

4-2. Supervision of contractors
When using personal information of customers, we may entrust such information to a third party within the scope of legitimate use.
We require such third party to strictly manage personal information to the same level as our company, and provide necessary and appropriate supervision.

5. Revision and Publication of Privacy Policy

This policy may be revised from time to time in order to respond to amendments and changes to related laws and regulations, and to social needs regarding personal information.
In such cases, we will promptly publish this policy on the website managed and operated by our company, and will also clearly indicate the date of the last revision of this policy.